Investing is the one thing that the financial big dogs always seem to be talking about. In a big way, it’s how a lot of wealthy people handle their money—so it seems like a natural thing for the rest of us to try and get involved with. Betting companies have been considered a good investment in recent years, but it’s still often hard to tell the good advice from the bad.

So, should you invest in betting companies? Here are a few reasons why it’s a good choice and how best to do it.

1. Safe investment

For one thing, betting companies have been seen as a particularly safe investment, especially in recent years. Casinos, both land based and online, have been steadily gaining in popularity in the UK, Ireland and across the world. There are over 2,600 licensed operators in the UK running a total of over 3,400 services in online and offline gambling and in Ireland this number is in the hundreds, with roughly 60 new online bookmakers launching every month. The industry is growing, and there can be no doubt about that.

In the present market, then, it is on the face of it a safe investment. Nonetheless, never invest more than you can afford to lose—anything can happen with investing in anything.

2. Value of gambling companies

Plainly, one of the biggest attracting factors to invest in gambling companies is the amount of profits the biggest operators bring in. The world’s largest online betting company, International Game Technology, brings in regular annual profits of over a $1 billion, with profits in the range of $264 million. Its competitors boast similar numbers. Plainly, there’s plenty of money in the industry.

While the value of a company doesn’t always directly mean investing in them is a sure thing, but it’s always a good thing to know about what you’re investing in.

3. Growing popularity of betting

Any look at the data now shows that the popularity of gambling and betting is on the rise in a big way. Sports betting alone is expected to grow by more than 10% between 2020 and 2030, reaching a global market of close to $200 billion by the end of the decade. The companies are already very valuable right now, but that will only grow in the coming years.

Technological innovations like mobile betting have in part driven this rise in popularity, and those innovations will not slow down any time

soon. You are investing in a growing industry which is always vital to good investments.

4. Sticking to a budget

So, as we can see, there are tons of good reasons to invest in sports betting. But how exactly you do it is going to be crucial to your success, too. Just like with betting, you need to be very careful about sticking to a budget. You should never invest more than you can afford to lose, no matter how sure you are of the investment.

A lot of people, even the most seasoned investors, can lose money on stocks. Some figures show around 90% of people will lose some amount of money while investing. Use small amounts and expect slow profits.

5. Expect long-term gains

Investing, unlike betting, is typically not a quick game. The savviest investments usually take the longest to come to fruition, but give the greatest rewards when they do. Don’t expect to make an investment and get a huge return on it immediately. Play the long game. Put a small amount in a growing company, and watch your money grow over the years.
You can even then reinvest some of the profits you make, continuously turning over greater amounts of money. This is the key to success in investing in sports betting companies. Be patient, and let your money grow on its own.
So, investing is a different game to betting. What you’re doing and the returns you can expect to get will not be the same. However, just like betting, it requires a great deal of care and savviness. Don’t expect to be able to invest and make a profit without doing your research. Even when you’ve done all your research, your money is still always at risk. With this in mind, investing in betting companies can be a great choice.