5 minute read
Today’s beauty trends are less obvious and more understated than those of recent decades. The less-is-more approach to beauty is all about looking naturally fabulous. Trending Google searches such as “laser hair removal bikini area” and “microblading near me” are proving that low-maintenance beauty treatments are growing in popularity.
Why is Low-Maintenance Beauty Trending?
But why are people choosing low-maintenance beauty routines over 12-step skincare and daily rituals? A combination of lifestyle factors and changing media influences has affected the way we approach beauty and self-care.
Busier lifestyles
First of all, our lifestyles have become increasingly busy. Many of us work, have family responsibilities, hobbies, and keep fit. This leaves little space for time-consuming daily beauty regimes. When you have to get ready for work, drop the kids off at school, alongside other morning duties, there’s barely any time for shaving and the perfect application of makeup.
Influencers are the new celebrities
Then there’s the new way we get our beauty inspiration. No longer are we looking to the Hollywood elite for style ideas.
Social media influencers are a more down-to-earth source of inspiration we can follow. Many influencers are more relatable and condone a low-maintenance lifestyle, promoting products and treatments in line with this way of living. Therefore, low-maintenance beauty seems more achievable than the looks we once aspired to in magazines and on-screen.
The No.1 Most Popular Low-Maintenance Beauty Treatment
There’s one major drain on our time in our beauty routines. That’s hair removal. Even more so during the summer or if you regularly play sports. It’s the timing of the hair removal to ensure you stay smooth, and the application of the creams, waxes, and shaving gels that are not only messy but also time-consuming.
Laser hair removal
As a more permanent solution, many people are turning to laser hair removal. If planned right, a series of laser hair removal sessions scheduled over winter could leave your skin smooth and fuzz-free by summer. This means there’s no need for bumper-packs of razors or at-home wax kits anymore. It’s the ultimate low-maintenance beauty hack.
Laser hair removal can be used on multiple areas of the body, almost anywhere that there is unwanted hair. Legs, arms, chest, armpits, bikini areas, and the face can be targeted using the laser to destroy the hair follicles and inhibit or reduce their growth.
Other Low-Maintenance Beauty Services
Once your laser hair removal is booked, you’ll be thinking of all the other low-maintenance beauty services that could make life easier. To shave even more time off your beauty routine, here are a few more popular treatments to consider.
Permanent makeup
Struggling to get that perfect flick on your eyeliner? Permanent makeup could give you that symmetrical feline look without sitting in front of the mirror, eyeliner in hand, every day. Permanent makeup is having a moment, as you don’t have to worry about its application, and it stays put in all weathers. You can even hit the pool without panda eyes.
Lash lifts and tints
Similarly, lash lifts and tints make the most of your eyelashes without having to put mascara on. This beauty treatment enhances your lashes, leaving them appearing naturally long and lifted without the risk of smudges and the spider leg look.
Long-lasting skin treatments
While weekly or monthly facials remain popular to de-puff tired skin, longer-lasting treatments like microneedling and chemical peels are seeing a surge in bookings. The effects of these intensive treatments tend to last a lot longer than a standard facial, as it goes deeper into the skin’s layers. Clients can expect smoother skin tone and appearance with peels and other long-lasting skin treatments.
Teeth whitening
Coffee and red wine drinkers are often warned about the stains left behind on their teeth. The problem is, you might not want to give up these drinks. If you would like stain-free teeth and also to enjoy a cup or glass or two, you might want to consider teeth whitening treatments. These can be safely scheduled every year or so as part of your low-maintenance beauty routine.
Keratin hair treatments
If your hair is prone to frizz and can be tricky to style, there is a solution. In-salon keratin hair treatments can leave your hair smooth and manageable for approximately 3-6 months. The treatment involves infusing the hair shaft with the protein keratin, which improves shine and strength and reduces frizz.
Will Low-Maintenance Beauty Continue to Trend?
As modern life shows no signs of slowing down, low-maintenance beauty treatments are set to stay. Laser hair removal is set to continue its growth in popularity and become the norm. It is likely to completely replace unsustainable and time-consuming temporary measures, such as shaving using disposable razors, which litter landfills.
Other beauty treatments will follow suit, becoming more long-term and easily accessible. Salons are seeing a shift in consumer buying patterns, with an increasing number of people looking to invest in permanent beauty fixes that save time and can slot into their busy lives.
