Iconic Canadian whisky brand Crown Royal has just added a new gem to its Reserve line with the release of the Crown Royal Reserve Aged 12 Years Blended Canadian Whisky. For lovers of rich, complex whiskies, this new expression is a stand-out addition, marking the first Reserve offering with an age statement. Crafted to highlight the artistry of the Crown Royal team, each barrel of this new release was hand-selected by master blenders and aged for a minimum of 12 years, embodying a legacy of patience and attention to detail.

A Richer, Bolder Flavor Profile

In the words of Crown Royal’s Master Blender, Mark Balkenende, the Crown Royal Reserve Aged 12 Years “stays true to the tradition of the original Crown Royal Reserve offering” but goes further, amplifying its fruity notes and introducing a fresh layer of depth to its taste profile. Expect prominent flavors of baking spices and fruit, rounded out by subtle hints of vanilla and a warm, lingering cinnamon finish. The result is a tasting experience that remains approachable but reaches new heights in complexity—a perfect sip for whisky enthusiasts and those newer to the category alike.

A Statement of Craftsmanship and Dedication

Crown Royal 12-year Reserve

As James Valdes, Director at Crown Royal, shares, this release represents Crown Royal’s dedication to quality and innovation, designed to “enhance the Reserve line with an age statement that reflects the craftsmanship and character of the whisky.” The 12-year mark is more than just a number; it’s a commitment to delivering a refined experience without compromising on the brand’s classic, approachable nature. At 40% ABV, Crown Royal Reserve Aged 12 Years can be enjoyed neat or on the rocks, where its complex flavors shine best.

Availability and Pricing

Whisky lovers will find the new Crown Royal Reserve Aged 12 Years on shelves beginning this month. Priced at a suggested retail of $49.99 for a 750ml bottle, this offering is a great value for an aged, premium Canadian whisky, giving long-time fans and new drinkers alike a chance to savor the quality Crown Royal has perfected over decades.

For those looking to elevate their whisky collection, the Crown Royal Reserve Aged 12 Years promises to be a classic in the making. With its balanced complexity, rich flavor, and the distinction of a 12-year age statement, it’s set to be a must-have for any whisky connoisseur’s shelf.