Samsonite, the iconic travel lifestyle brand, has partnered with actress and comedian Chloe Fineman to promote the brand’s latest collections. In the campaign, Fineman showcases Samsonite’s new and archival collections, pairing her vintage style with the brand’s innovative and modern solutions. The series of photos and videos were shot at the TWA Hotel, capturing the Golden Age of travel and reminiscing on a time when people dressed in their Sunday Best to go to the airport.
Samsonite’s partnership with Fineman aims to showcase the brand’s products as a mainstay for travel essentials, reminding travelers to explore destinations near and far. The campaign also emphasizes Samsonite’s evolution as a brand that has kept pace with travel itself. Fineman’s individuality and vintage aesthetics made her the perfect partner to bring the vision to life, injecting her quick wit and cheeky discoveries from her travels. Samsonite’s partnership with Chloe Fineman is only the beginning of the brand’s journey to move the world forward through thoughtful and unique travel experiences.
The video was embeddable but can be seen here.
The Elevation Plus Collection
Samsonite’s Elevation Plus Collection is an innovative luggage line that combines convenience, durability, and style. The collection includes four sizes in three classic colors, including the vintage-inspired Cypress Green featured in the Chloe Fineman, Travel Like an Icon video. The outer shells are made of polypropylene, a material that is strong and resistant to wear and tear.
One of the key design features of the collection is the QuickEntry™ pocket, which is included in the carry-on sizes. The air-mesh sleeves in this pocket keep your tech devices safe and easily accessible with just the press of a button. The collection also features the Medium Glider, a proprietary design by Samsonite that provides a smoother ride due to its lower center of gravity. The interior features multiple packing compartments, convenient accessory pockets, and a garment compartment. All pieces in the Elevation Plus Collection are lined with Samsonite’s Recyclex™ material technology, which is made from 100% post-consumer recycled plastic bottles.
Photo credit: Sam Hylton