90:10 Hoodies

Introducing the “Signature” Embroidered Pullover Hoodie ($52) from new men’s clothing brand 90:10. Now here is a hoodie that is built to impress! This ridiculously comfortable garment is made from 100% pure organic cotton and has to be the softest piece of clothing that has graced my body in a long time. The cut, the feel and the fit are awesome….I’m just NOT taking it off anytime soon.¬†

What I also love about this brand is their message. 90:10 stands for 90% Grown up..10% Not! This brand is all about fun and reminding a guy that he you can’t take life too seriously all the time. By wearing 90:10, a guy is telling the world that he has got his act together but that doesn’t mean that he’s lost the ability to know how to enjoy himself. The brand’s roots¬†are steeped in humor. Two buddies were in a bar having a drunk conversation about not being ready to accept that they were now 100% fully grown up and the next thing they’ve started a clothing brand.

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