New Era Launches New Exclusive NBA All-Star Collection for 2018
New Era has announced two new collections celebrating this year’s NBA All-Star game.
The New Era NBA All-Star Series honors this year’s host city, Los Angeles, featuring designs that pay homage to the 90s and LA’s diehard connection to sports, music, and culture. The colorway of black and white was used to match the official NBA All-Star 2018 uniforms.
The second half of the 2017-2018 season will see the New Era Cap Official On-Cour Collection – Back Half Series, which will feature a limited edition NBA All-Star 2018 9FIFTY Snapback in black. The cap’s main design elements are the translucent rubber NBA All-Star 2018 logo and the “LA 18” branded gel print visor.
Both the New Era NBA All-Star Series and Official On-Court Collection – Back Half Series are available online at www.neweracap.com and in-store at the New Era Store in Los Angeles. Additionally, you can also find these collections at NBAStore.com, Dick’s Sporting Goods, and Fanzz, retailing starting at $28.