What do you get when you put high quality raw denim into a barrel filled with remnants of 4-6 year old bourbon? I’m not quite sure, but really excited to find out. Bulleit Bourbon has partnered up with Noble Denim on an exciting project where they will insert 50-pairs of their Truman and Earnest raw denim jeans into recently emptied Bulleit Bourbon barrels. See their launch video above, and check back in a few months when we receive our pair of bourbon aged denim.
