Just in time for the start of the US Open, tennis superstar Novak Djokovic joins the Hublot family as their latest ambassador. He’s in good company, too, as legendary sportsmen alike have been part of the Swiss luxury watchmaker, like Pelé, Kylian Mbappé, Usain Bolt, and Dustin Johnson.

There is no need to introduce Novak Djokovic; his track record speaks for itself. The Serbian tennis player has won any and all prestigious tennis tournaments: 85 ATP singles championships, including 20 Grand Slams, 5 Masters and 36 Masters 1000 titles, plus an Olympic gold. He is the only player to have won at least two Grand Slam events during the Open era. And by the looks of it, he doesn’t seem to be slowing down. He will try for his 21st title at this year’s US Open in a few days.