Tissot just gave its best affordable watch a K-drama twist. It costs the same $450 as the regular one. The PRX 35mm Lee Dong Wook Special Edition keeps the quartz case, white dial and integrated steel bracelet that made the PRX a hit. Then it adds the actor’s alter ego: a tiny white lion named Wookdong riding the seconds hand and giving a thumbs-up, engraved again on the caseback. Pink Super-LumiNova hands and indices look white by day and glow pink after dark. The set also comes with a second white rubber strap with pink accents, quick-change with no tools.
Lee Dong Wook has been a Tissot ambassador since 2022. The PRX remains the affordable Swiss watch readers actually buy, in the same class as the Seiko 5 Sports SSK005 GMT. Tissot lists it at $450 on the US site, and it is showing out of stock at the moment. Japan gets it November 14, with a wider release November 27, so keep an eye out if you want the lion on your wrist.
