In "We Are Your Friends," Zac Efron plays a 23-year-old DJ named Cole, who spends his days thinking up ways of success with his friends and his nights working on the perfect track to launch his career.
If I were to tell you the DJ has influence on the amount of drinks you have at a club, would you believe me? Heineken has teamed up with World famous DJ, Armin Van Buuren to put that theory to the test in the campaign titled, "The Experiment".