MUMM and David Guetta Launch the World’s First Double Screen Music Video
Add one part MUMM House of Champagne, one internationally acclaimed DJ David Guetta, and two screens, you get the world’s first double screen music video. Directed by Swedish Grammy award-winning director, Jonas Åkerlund, the ‘Dangerous’ music video features David Guetta, actor James Purefoy, and MUMM ambassador and Lotus F1 driver, Romain Grosjean.
The double screen experience allows the viewer to interact with the music video in a unique way never seen before. By simply entering the code into your phone, a connection is made with the laptop already playing the music video. Instantly unlocking a new piece of video from David Guetta’s track made especially for the two screen experience.
I’ve tried both the single and double-screen versions of the “Dangerous” music video, and trust me, you’ve never seen anything like it before. The double-screen experience turns your smartphone into a character, interacting with your computer. Something you have to see to believe. Here’s David Guetta talking about the music video:
“We have worked hard to create something special and make the experience of the music video for ‘Dangerous’ super cool. With this never before seen double screen technology, it is like you are experiencing the music video first hand. I am so grateful to have had the opportunity to work with MUMM to bring this to music lovers and Formula One™ fans and for them to get inside the action and experience the feeling of celebration for themselves.”
Try the ‘Dangerous’ Double-Screen Experience:
1. Click here on your desktop or laptop to get your viewing access code
2. Connect to dg.lc using your smartphone
3. Enter the viewing access code into your smartphone and follow the onscreen instructions to connect it with the music video
4. Press play on your smartphone and the music video will start revealing exclusive previously unreleased scenes and new characters
(For a better experience ensure you have 4G/Wifi connexion and a recent browser)
To celebrate this unique collaboration, MUMM is inviting fans to enter to win the ultimate Formula One experience at the Monaco Grand Prix in 2015. Share your greatest personal victory on www.ghmumm.com.