Racing fans, fashion enthusiasts, and collectors, get ready to rev up your style game! The FORMULA 1 HEINEKEN SILVER LAS VEGAS GRAND PRIX 2024 has just unveiled an extraordinary lineup of exclusive merchandise collections that perfectly capture the electric atmosphere of Sin City’s premier racing event.
A Star-Studded Collaboration Lineup
This year’s merchandise release is taking pole position with an unprecedented range of collaborations that celebrate both racing heritage and Las Vegas culture. For the first time in F1 history, the beloved Peanuts® gang is joining the racing world, bringing Snoopy and friends to a delightful collection of apparel and accessories. Fans can look forward to seeing custom original art featuring these iconic characters across both children’s and adult lines, including shirts, sweatshirts, and plush toys. The excitement doesn’t stop there – Snoopy himself will make special appearances at the F1 Las Vegas Hub on November 22 and 23!
Vegas Sports Meet F1 Excellence
The collection goes all-in on Las Vegas sports culture with exclusive collaborations with both the Vegas Golden Knights and the Las Vegas Raiders. Hockey fans can score a special-edition Vegas Golden Knights jersey, available in both men’s and women’s styles, along with F1-inspired hats and t-shirts. Meanwhile, Raiders faithful can gear up with an exclusive line featuring custom t-shirts, a signature hoodie, and a limited-edition hat.
Teeing Off in Style
Following last year’s successful partnership, Malbon Golf returns with an impressive 22-piece collection that brilliantly merges racing aesthetics with golf fashion. The line includes statement pieces like The Pit Crew Jacket and Pole Position Vest, alongside crewnecks, polos, and golf accessories. Each item showcases innovative design elements, from gradient colorways to Las Vegas-inspired motifs.
The Official 2024 Las Vegas Grand Prix Collection
The main event in this merchandise spectacular is the comprehensive 2024 Las Vegas Grand Prix collection, featuring five distinct sub-collections:
- Core
- Neon
- Vintage
- Desert
- Limited-Edition
The Limited-Edition capsule, curated by local apparel company The Wild Collective, deserves special attention. It features six stunning pieces, including a varsity jacket, leather racing jacket, bomber jackets, a cardigan, a sequin jacket, and a crystal-embellished tee.
Where to Get Your Hands on the Merchandise
Racing enthusiasts can find these exclusive collections at the F1® Las Vegas Hub Presented by American Express, located on the second level of The Venetian® Resort Las Vegas, from November 9 to December 2. During race week (November 21-23), the Hub will extend its hours from 10 a.m. to 9 p.m. to accommodate eager shoppers.
The Hub isn’t just a merchandise destination – it’s an experience. Visitors can explore an American Express Lounge, see a Las Vegas Grand Prix Show Car up close, and enjoy Peanuts® and F1® photo opportunities. Select items from the Las Vegas Grand Prix Collection are also available online at f1lasvegasgp.com/merch/.
Don’t miss your chance to own a piece of F1 history that combines the thrill of racing with the unmistakable style of Las Vegas. Whether you’re a die-hard racing fan, a sports enthusiast, or a fashion collector, these limited-edition collections offer something truly special for everyone.
