Two NBA greats, Dwayne Wade and George “The Iceman” Gervin, team up in Gatorade’s latest campaign to launch their newest line, Gatorade Frost. Flavored include the 7-11 exclusive Summit Storm, Arctic Blitz and Icy Charge. The Gatorade ad, aptly named “Stay Cool,” received its name from one of hip-hop’s most successful groups, The Roots. In it, Wade and Gervin go head-to-head in outdoing one another with different cool sayings such as, “cool like a streaker at a hockey game” and “cool like a yeti, eating frozen spaghetti.”
Dwayne Wade & George Gervin “Stay Cool” Gatorade Ad
Two NBA greats – Dwayne Wade and George "The Iceman" Gervin – team up in Gatorade's latest campaign to launch their newest flavors Gatorade Frost line, the 7-11 exclusive Summit Storm, and Arctic Blitz and Icy Charge.
