American tennis brand K-Swiss is teaming up with DJ, producer and entrepreneur Diplo to launch ‘The Board’, a campaign dedicated to inspiring the next generation of young entrepreneurs. Diplo will act as Director to the 100-person board, where he will help guide the creativity of the selected individuals while they work on tasks to bring the K-Swiss brand back to prominence
Applicants chosen will be invited to ‘The Board’s exclusive members-only site that features a six-course curriculum connecting the group with industry insiders. Each insider will lead a discussion, followed by assigning a task to the group to solve. These tasks are important and involve making real decisions that K-Swiss will follow — sneaker design, brand positioning, and social media promotion.
Watch the video below to find out a little more about Diplo and how he’s working with K-Swiss on ‘The Board’.
If you think you have what it takes to join Diplo’s team of young entrepreneurs, or know someone who does, visit the application site and apply today. Submissions are valid through April 30, 2015 at http://board.kswiss.com.
