Joe's Daily

Organic

U.S. farmers featured in Michelob ULTRA Pure Gold’s Super Bowl commercial toast an organic beer to 6 for 6-Pack.
Food & Drink

How a 6-Pack of Beer Can Help Transition Farmland to Organic

Michelob ULTRA Pure Gold's highly anticipated Super Bowl ad has dropped and it comes with a huge initiative. In an effort to help farmers convert their farmland to organic, Michelob ULTRA Pure Gold is committing to transitioning 6 square feet for every 6-pack of beer sold.