Joe's Daily

Super Bowl

Keleigh Teller in Bud Light commercial
Oakley Super Bowl LV Eyewear

Oakley Releases Special-Edition Super Bowl LV Eyewear

Surprise, surprise, Tom Brady is in yet another Super Bowl.

As football fans count down the last remaining days until Super Bowl LV (Kansas City Chiefs vs. Tampa Bay Buccaneers), Oakley is dropping some new eyewear as the official eyewear sponsor of the NFL. Each of the three new shades features a little homage to the big game in the lower-left corner of the left lens.

Limited Edition Super Bowl LV Portal X

Be ready for game time with the Oakley® Super Bowl LV Portal X which takes the versatile sunglass to the next level with logos and colors that celebrate the NFL’s Championship Game. The style features a Prizm™ Ruby lens, designed to enhance color and contrast to see more detail, with an etch of the Super Bowl LV logo, and the Oakley icons on the temples mix red, blue and orange to match the Tampa event theme. The special-edition product comes with an NFL Super Bowl LV microbag.

Tampa Bay Buccaneers Holbrook™

See every touchdown in style and represent your team in this special-edition NFL Holbrook™, featuring Prizm™ Lens Technology, official team logo lens etch and team color accents throughout.

Sutro Lite Patrick Mahomes II Collection

NFL MVP. Super Bowl MVP and Champion. Face of a franchise. Future of his position. Dynasty-maker? Patrick Mahomes II has accomplished more in his first three years in the NFL than most would dare to dream to achieve in a career. There’s no simple explanation for what Mahomes has become. Which is why when Oakley and Mahomes decided to partner on a signature series collection, the look had to be something similarly fresh and unexpected. His signature series collection debuts with Sutro Lite, featuring colors that are a nod to both his decorated past and present.

The Sutro family expands with a semi-rimless version of the popular style for greater field of view. Inspired by the daily life of urban cyclists, the high-wrap shield creates a bold, versatile look, protects from the elements and enhances vision with Prizm™ Lens Technology, while inspiring athletes to move confidently and seamlessly through their day.

U.S. farmers featured in Michelob ULTRA Pure Gold’s Super Bowl commercial toast an organic beer to 6 for 6-Pack.
Food & Drink

How a 6-Pack of Beer Can Help Transition Farmland to Organic

Michelob ULTRA Pure Gold's highly anticipated Super Bowl ad has dropped and it comes with a huge initiative. In an effort to help farmers convert their farmland to organic, Michelob ULTRA Pure Gold is committing to transitioning 6 square feet for every 6-pack of beer sold.
Game of Thrones x Bud Light Super Bowl ad

Game of Thrones x Bud Light Super Bowl LIII Ad

It appears that the Bud Light Knight's watch has officially ended. In what might be arguably the best ad during this year's Super Bowl, according to the roaring crowd at the Thirsty Merchant where I was set up, Bud Light has collaborated with Game of Thrones to create a unique crossover.
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